PRADA Showspace created for the Spring Summer 2023 collection runway walk once again transforms the Fondazione Prada. Since the completion of Fondazione Prada in Milano, Italian fashion house Prada uses a space at the foundation for their runway presentations. This time the catwalk found the guests inside of a giant house, the oversized checked drapes and square windows defined the space.
“The show decor conceptualizes intimacy: a representation of a mocked-up house, blown overscale, is executed entirely in raw-edged paper. Reflective of the human and the real – the quotidian and everyday, in material and image, both fashioned into something exceptional – it functions both as a backdrop to the clothes and a protagonist unto itself, another context that challenges our perception,” shares PRADA press team talking about the showspace
Discover more of the Prada Showspace in our gallery:
Related – PRADA Spring Summer 2023 Menswear collection is now on DESIGNSCENE.net.