in , , , ,

Gebrüder Thonet Vienna Introduces Refined New Collection at Salone 2025

New modular seating, compact classics, and sculptural desks define the brand’s Salone 2025 installation.

Gebrüder Thonet Vienna Introduces Refined New Collection at Salone 2025
Photo © Margherita Bonetti

Gebrüder Thonet Vienna returned to Salone del Mobile.Milano 2025 with a new presentation of design pieces that reflect its continued focus on material precision, history, and spatial identity. The installation created by Verso Studio with styling by Paola Pastorini uses a monochromatic pink palette to draw attention to line and proportion. A circular central bar anchors the space, with curved walls dividing the stand into four distinct areas. Each section introduces new and recent pieces designed for residential and contract settings. The stand opens with a welcome zone for clients, followed by lounges and dining areas furnished with key pieces.

Photo © Margherita Bonetti

The Boomerang Desk by Enzo Mari

Originally designed in 2001, Enzo Mari’s Boomerang desk features a curved base in layered beechwood inspired by architectural structures with boomerang-shaped beams. Four slender legs in solid beechwood support the form, while an extra-clear tempered glass top mirrors the base’s curve, allowing the structure to remain visible. The desk reflects Mari’s focus on pure function, every part exists for a reason, with no embellishment or decorative elements.

At Salone 2025, Gebrüder Thonet Vienna presents the piece in a focused setting, allowing its design logic to remain clear and uninterrupted. The desk demonstrates the company’s connection to historical figures while also supporting designs that remain adaptable for contemporary interiors.

Photo © Carlo Mossetti
Gebrüder Thonet Vienna Introduces Refined New Collection at Salone 2025
Photo © Carlo Mossetti

Ellipse Sofa by Chiara Andreatti

The Ellipse sofa system, designed by Chiara Andreatti, builds on modular logic while introducing sculptural softness. Its name refers to the gentle curves of its components, composable units that allow for multiple seating arrangements. Ash wood frames the backrests and armrests in tones of natural or dark walnut, with detailing in Vienna straw or hand-woven leather. Andreatti pairs the sofa’s structure with low wood platforms and optional built-in side tables.

“The process always begins with exchange,” she explains. “Each project grows from shared ideas and from studying the brand’s design language.”

Photo © Carlo Mossetti

Kipferl Chair by Antenna

Masamichi Udagawa and Sigi Moeslinger of Antenna designed the Kipferl chair for the Wiener Konzerthaus restaurants. Gebrüder Thonet Vienna now introduces it to the wider catalogue. The chair’s name recalls the crescent-shaped Austrian pastry, and its soft, curved silhouette echoes that reference.

The upholstered backrest cradles the lower back, while the long, wing-like armrests stretch outward from the rear structure. The designers learned Thonet’s steam-bending process during development, allowing them to produce refined details within the curved frame. The result combines softness with precision, and comfort with clear structural logic.

Gebrüder Thonet Vienna Introduces Refined New Collection at Salone 2025
Photo © Carlo Mossetti
Photo © Carlo Mossetti

Targa Petit by GamFratesi

Targa Petit continues the success of the original Targa Lounge armchair introduced in 2015. GamFratesi compresses the proportions without sacrificing character or comfort. The compact form fits into smaller spaces, ideal for bistros, cafés, or intimate residential rooms.

The design retains the curved backrest and Vienna straw detail that define the original, offering both familiarity and adaptability. Targa Petit connects tradition with scaled-down versatility, extending the collection while staying true to its material language.

Gebrüder Thonet Vienna Introduces Refined New Collection at Salone 2025
Photo © Carlo Mossetti
Photo © Carlo Mossetti

A Singular Presentation with Multipurpose Zones

Throughout the stand, color and geometry define the experience. Light-toned upholstery sits against walnut finishes, while circular forms and curved walls encourage fluid movement between zones. The bar and bistro areas feature pieces like the Single Curve stools by Nendo and the Brandy and Rum tables from the contract collection, along with iconic chairs like Hoffmann’s N.811 and Front’s N.0.

Gebrüder Thonet Vienna’s Salone 2025 presentation focuses on design that moves quietly but purposefully. In doing so, it continues to define its place in contemporary interiors by staying focused on shape, function, and the way people use space.

Leave a Reply

Your email address will not be published. Required fields are marked *

Frag Explores Form and Texture at Milan Design Week 2025