ReMake Up is work of A-001 Taller de Arquitectura practice. ReMake Up is conceived as part of creating the new identity for the Professional Image Institute (IDIP) in Mexico City; this, through a process of architectural makeup removing which exhibits the natural and rawness of the elements, just like model without any makeup. ReMake Up is work of A-001 Taller de Arquitectura practice.
From the Architects:
Design process provides spaces with significance masks from the material, color and ornamentation, it supplants the essence for a new one as part of the creation of an architectural show.
ReMake Up is conceived as part of creating the new identity for the Profesional Image Institute (IDIP) in Mexico City; this, through a process of architectural makeup removing which exhibits the natural and rawness of the elements, just like model without any makeup.
The use of exposed brick, recycled OSB wood, metallic supports and other apparent materials, simulate an industrial look and feel that reminds us of the backstage of an entertainment show. The functional elements like: lamps, clothes an exhibit fixtures, are given a new aesthetic to complement the existing one.
Representative images on walls and neon light messages, frame the different spaces and stars the user making him/her the central piece of the system, the main artist.
IDIP´s new institutional image is the reinterpretation of fashion´s language to architecture, where everything starts with a makeup base and ends up with a path through the catwalk.
Project: ReMake Up IDIP
Designed by A-001 Taller de Arquitectura
Photography: Moritz Bernoully
Project Area: 200 m2
Location: Miguel Hidalgo, Federal District, Mexico
Website: www.a-001.com
